Latest Articles: Stopping the Black Swan • Can You Become a New Person?
A Winning Negotiation is Your Desired Outcome Can you get hot in an aligned or cooperative negotiation? Of course. It would be hard to imagine
Persuasion and Compliance in 2022 Not long ago, The NYT uncovered the fact that various governments are giving bucket loads of money to research institutions
I want to give you the first 14 questions you must answer about yourself in order to build yourself into a person of influence. Neglecting
Eliminating Reactance and Resistance to Persuasion and Influence Before you even made the appointment or the date, they were afraid that you were going to
“How do I change someone’s mind?” The greatest challenge you often face in communication is changing another person’s errant thinking, particularly when their thinking, or
You’ve got a bunch of friends on Facebook. You don’t really know most of these people but you consider them your friends. Never met ’em.
Imagine I were to say, “pick a number, I’m thinking of 61,000”.What is your number? Now, imagine that I say to someone else, “pick a
When I first wrote about this in The Psychology of Persuasion we were really on the cutting edge of something special. Today we’ve honed to
Do you represent a great product/service? Are you a GREAT acquisition? Are you proud of the above?…enough to BUY?! , Who matters most to you
The three most common questions I get are these: How do you know what techniques to apply and when? How can I tell who will
Author of The Psychology of Persuasion, Irresistible Attraction, and The Science of Influence, Dr. Kevin Hogan is trusted by organizations, both large and small, to help them help their people reach their personal peak performance and maximize influence in selling and marketing. Kevin is an internationally admired keynote speaker and corporate thought leader. In Coffee with Kevin Hogan, he shares his research, observations, and how you can apply them in your life – both in business and at home.
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