Begin at Square One
10 years ago I thought I was ready.
I was, my mind was, but my brain wasn’t there…. yet.
The Psychology of Persuasion had just been released in hardcover. (10 years ago this summer) That was one dream come true. It had taken 5 years and hundreds of book proposals to get there.
But I had done my homework.
The book “in print” was not the end.
It was square one for my route.
I knew that *selling* the book was going to be an entirely new, different, and very challenging matter.
As a side note….The Internet was a place I went at night with my 2400 baud modem and posted about NLP….corresponded with Joe Vitale and other early internet-ites. No one was thinking that the Internet was going to be….what it is today. We all had little websites. Most of us didn’t know what we were doing….we simply knew more than the people who knew absolutely nothing. It was all trial and error in trying to communicate with the world.
I wanted to be a millionaire but not for some grandiose reason. I never wanted a fancy car or a boat.
I wanted to live a healthy, wealthy and wise life. I didn’t want to have to save pennies to buy a book ever again. I didn’t have mega-dreams but I had goals and aspirations….I wanted my family to be free from the chains of poverty forever. I wanted some “insulation” from what life can throw at you (and I had a life where we had to dodge a lot of stuff being thrown at us).
So I was at square one. I had a specific outcome with no haughty desires…
…and a heck of a good book that needed to be purchased by thousands…and thousands… of people.
I did radio shows every day. Sometimes two. I stayed up all night faxing radio stations all over the U.S. and Canada, offering to do last minute spots with talk show hosts. In 1996 I did a radio gig on Thanksgiving Day…during dinner. Unscheduled. I made myself 100% available to the media.
One year later, I wasn’t close to being a millionaire, but I was definitely tired. A few thousands copies of The Psychology of Persuasion had sold.
I remember my first royalty check.
My first royalty check was pathetic. I received it in June of 1997…one year after the book was released and I had been doing book tours, TV and radio spots….and finally…a check.
And it was for about $3,000. I had traveled all over the United States, stayed in terrible hotels and dumpy bed and breakfasts….a year of pounding the pavement and there it was… a check for $3,000. Only 7000 books to go before my royalties would be scaled to 2.50 per book instead of 1.00 per book… and with books…that’s a big difference.
Unfortunately it takes 334, $3,000 checks to make a million.
I knew I wouldn’t live 167 more years (you get paid royalties twice annually) so I would have to work a bit smarter….
(I thought I was!)
I sacrificed and gambled a lot on The Psychology of Persuasion. I set aside a profitable business to promote P.O.P… 1996/97 was the year of going backward. A first in 12 years since college…and the last since then.
I WAS going to be a millionaire. I WOULD secure my family’s future. My kids would never have to grow up like I did. If they wanted to take Karate or whatever, they could. We would not rotate between macaroni and cheese, tuna casserole, split pea soup and Hamburger Helper ever again. (The last time I had any of these…dishes…was 1978….)
I was steadfast and determined like a bull (and maybe as fun to live with at times…).
In the summer of 1998, I got a call from Lynda, my publicist.
“Kevin?” (Lynda had that great Southern Louisiana lilt in her voice. Ke came out like the Ca in Cat)
“You just sold your 10,000th book.”
I was ecstatic. So was she. She worked extra hard for my book because she saw how hard I was working to make it a success. She said only Zig had worked as hard as me in publicizing the book.
Of course 10,000 copies is only $10,000 and that’s over two years…and that’s a LONG way from $1,000,000……
Now the royalties would be 2.5 times bigger than they were before. FINALLY I’d get paid what I felt I deserved for this book. Five years of waiting plus two years in print and NOW I would get paid in real dollars.
A contract arrived a few months earlier to write “Talk Your Way to the Top.” I would finish it in a few months. The deal wasn’t quite as tasty as POP after the first 10,000, but it was fine.
I finished writing TYWTTT in my Mom’s nursing home room. She was dying of cancer. She hated the title and suggested I change the book title to Talk So People Listen. (My Mom DID talk so people listened…oh man…)
Publisher said “no.”
Mom would never see her son “succeed” in the terms I had set…. but she did see her name in the acknowledgements of The Psychology of Persuasion…after her death, friends of hers told me how proud she was to see her name there and of me…I never knew…and that is worth more than any royalty check…
My son was turning one year old, and I put life into full gear.
I built two small businesses, wrote more books and started speaking for decent pay.
The money wasn’t “rolling in” but it was better than anything I’d ever experienced.
Then a couple of pivotal moments happened in life.
No great opportunity to seize…just pivotal moments. See if you can see the difference…
I had met Richard Brodie, inventor of Microsoft Word and author of Virus of the Mind, in Seattle. We shared a fondness for the hedonic pleasures of Las Vegas. He was a year older than me and had been retired for about 10 years….
We met because he emailed me telling me he had read The Psychology of Persuasion and thought it was a great book. I had co-incidentally read Virus and I told him I thought IT was great.
One day in Las Vegas we were playing Pai Gow Poker. (popular Asian poker game, nothing like Hold Em)
He said something about me buying dinner that night at a very expensive restaurant and I told him I wasn’t made of gold.
“You mean you can’t live off the royalties of your books?”
The dealer stopped and listened.
I was truly humbled…and irritated…and at that moment I was determined to be able to live off the royalties of my writing.
98.5% of all authors in print will tell you that’s not likely…
Two years later…I was there.
I wanted to be successful on my terms and I didn’t want to have to scrape when I was in Vegas with Richard. (or anywhere else for that matter)
In 1999 another pivotal moment happened. Richard took me up to our two bedroom suite in Caesar’s Palace. He had been “comped” by the hotel. The suite was amazing. I had never seen anything like it, except on TV.
I asked him what he was spending on the room.
Shoot. I had nothing, I could have gotten my own suite!
It was that night in that suite that I looked around and realized I was living this specific evening in luxury.
We sat and looked out at the strip. It was gorgeous.
Now, I had some pretty nice hotel rooms in England and Poland for my first international speaking events. I had a butler in Poland…but this suite at Caesar’s…was incredible. It was another world…
…and each of the next few times we went to Vegas we had these two bedroom suites with these monstrous living rooms at various hotels on the strip. I was staying at the most incredible hotels on the planet…and in the best suites…. I was getting used to eating at the best restaurants and staying at the nicest hotels on the planet. (Compliments of Richard at this point…)
$10,000 KEY: I became used to it.
It had become familiar to me.
Even thinking of staying in anywhere but the very finest was now foreign to me. It would not have been “normal” or “usual.”
I was NOW used to being treated well…having a VIP card that got you to the front of the line…so you never waited for food or service…anywhere….
I hadn’t earned the privilege…. but I had the EXPERIENCE and FAMILIARITY.
And that changed my entire world view.
My brain no longer thought, “wow this is amazing!”
I thought…”OK, this is nice but not as nice as Caesar’s” or… “The Mirage was better…”
These experiences created a new set of beliefs in my mind…I was seeing an entirely new world.
When I traveled on these trips I was living like a wealthy person, at least when I traveled to Vegas and when I did speaking gigs.
I was getting used to it.
AND THIS WAS THE KEY.
I was no longer familiar with what USED TO BE *normal.*
My brain didn’t know how to live in or be “normal” any more.
It was now familiar (when I traveled) with being treated well, and, having the best accommodations.
That creates a BIG schism in your brain’s perception of “reality.”
It creates a problem (called cognitive dissonance) that MUST be resolved.
The brain has to try and make sense of the world and just what is “real” and “normal.” And it must take actions and adjusts it’s thoughts to make it all CONSISTENT.
At this point I began to do all the “exercises” that would eventually be put into what would be called, The Millionaire Mind program in 2004. I started unplugging all of the self defeating behaviors that remained.
And then I started to travel a lot more on my own.
At the end of 1999, income picked up dramatically as I was now living a different life. I had become unfamiliar with my old patterns in a way I never thought would happen.
But I had the KEY to success and wealth HIT ME in the face and hit me hard.
Walk the Walk
It was all about being FAMILIAR with the lifestyle and forcing change in the brain to take place.
I could NOT have imagined this. I had to experience certain things. I had to live them. I had to drive in a limo…a number of times…to understand the concept…to actually think, “oh this is something I CAN do…I get it…”
The brain had been accustomed to struggling to do well…and to be sure, I had made some major headway…but now, I would make a quantum leap.
By 2000 the patterns of success were in place.
I started to read Barron’s and the Wall Street Journal. I read Investors Business Daily and The Financial Times.
I remember my daughter coming up to me and saying, “Daddy, you are reading an orange newspaper.”
I set it down and looked at her and said, “MARRY someone who reads this newspaper and you will very likely live a good life…” (The Financial Times)
A lot of the days I’d read these papers and have NO FRICKING CLUE what I was reading about.
Futures, commodities, buyouts, interest rates, the fed, the economy, geopolitics. Holy smokes,…it was like reading a chemistry text book….at first…and then pretty soon I started to “get it.”
Each day I was reading the newspapers that millionaires read and I was reading the SAME articles that they read and I was THINKING the same thoughts that they were and it finally dawned on me that there was only ONE WAY this life story would end….
I realized that the scientific research I was studying about human behavior was right…even in my life.
For years I thought I could figure out what my life would be like if I did certain things. But that was going to be a trial and error life.
Having someone (eventually a few people) in life to experience or coach me…people who were there, THAT was the person who could say, “DO THIS” and the once resistant mind said, “OK.”
It wasn’t so much as taking “advice…'” it was submission and doing what I was told! (A very difficult concept in my poor brain!)
Fact is you have no idea what you will feel like in 5 years. You have no idea what it will be like to accomplish anything that is significantly out of the “grasp” of your brain’s present time thinking process.
The research shows that a random person who is living the life you want to live will give you a FAR more accurate description of what you should do NOW and how life will be and how they feel about it, than you could ever guess for yourself.
And it turns out that the research is right.
Lofty goals are fine.
Make sure you don’t get wrapped up in those lofty goals because your brain is NOT THERE and it CAN’T BE THERE YET. Go where your brain CAN be.
Stretch yourself but not so far too quickly…. or the rubberband will come back and snap you in the head causing you to feel like a failure.
Don’t think of $1,000,000,000. Who needs that much money? What’s the point?
Start experiencing the experiences of wealthy people. Live in their shoes. (Give them back when you are done.) Go where they go. Read what they read. Listen to what they listen to. Hang out with wealthy people.
THEN as your brain starts to find all these things “normal,” you too will find yourself helping someone along the way to get where you are!
Complete wealth building 14 CD course reveals…
Millionaires Think Differently…
|“Thanks Kevin I attended The Millionaire Mind Intensive and billed more money in a few weeks than I sometimes accomplish in a year. Seems I thrive being around thrivers/alivers/happiness jivers.” Rob Kanzer, www.RobKanzer.com|
You see, there’s a simple reason why you’re not accumulating wealth, or accumulating faster. There are also ways to make money faster… to attract it. And with more certainty than you’re used to.
Fact: The same part of the brain that keeps people from losing weight also keeps people from great wealth!
If you consider that the job of the self-conscious is to move you away from fear, the reason you never move forward financially becomes clear…
…Your subconscious mind is sabotaging your best efforts. You’re about to learn how to identify the mechanism your subconscious operates to keep you safely in your financial comfort zone. And how to turn the tide.
If you’ve been subconsciously repelling money, you’re about to experience a reversal. Keep reading and see how you get cash flowing in your direction…
This is not a game
Manifesting the Millionaire Mind is serious business. Your success or failure will have real consequences. It will effect your level of freedom… Where and how you live, and if you have children, what kind of opportunities they have.
My mission is to guide you through all the subconscious pitfalls that threaten to hold you in check for your lifetime. That’s why I put this package together. Manifesting the Millionare Mind: the Wealth Package.
It is comprehensive. 14 CDs, plus 2 Bonus DVDs packed with content. Every piece of the puzzle.
But please be aware. There is a time involvement with this course. Massive time involvement. Not only will you spend over 16 hours listening and watching, you’ll spend a lot of time writing and working through things. Days altogether. And you will have to watch your finances surge forward in great leaps, monitoring and measuring your newfound success.
In fact, when you see how things change for you in the short term, you’ll probably find yourself working through the program a second and third time. Notice how easy it is to miss things the first time through.
How is Millionaire Mind different?
For starters, it represents a distillation of the best, most current research in the psychology of wealth. Every statement made is born out of hard science.
That’s hours, days, weeks of me poring over the latest in
It is the most complete, effective system you’ll find. Period.
Going from point A to point B is a process. I don’t know of any other program that takes you all the way through. You can get pieces from some. There is good material out there (though some of it is dated). These 14 CDs cover everything – as you’ll see below – that you need to go through the process in the shortest time possible.
But it is going to require something on your part. You have to do the exercises. If you just listen to them in your car, you’ll come out with a new understanding of wealth, freedom, motivation. How to attract money, people, things into your life.
For some, this isn’t enough. If you want more, then this is the program for you.
I guarantee you, if you do the exercises in the Manual for the program, you’ll not only “know” the Millionaire Mind… You’ll live it. If you’re really ready to change your life, to kick your wealth accumulation into overdrive, this is it.
Can you handle being vulnerable?
This system goes deep into your subconscious. Back to your earliest memories that have anything to do with money. This way you unplug all the negative, maladaptive reactions you have to money… reactions you probably didn’t even know you had.
This is done privately. I will also do something I rarely do. You will hear stories from my past that I almost never tell to anyone. Because that’s the level of openness required to transform your life.
Next you’ll install the reactions that will automatically take you to your goals. This takes many CDs to accomplish… and time. But once you’ve got it, you will no longer need extrinsic motivation. You can join those Millionaire Minds who are self-motivated.
In the first six CDs, titled The Psychology of Wealth, you become free. Free of all negative associations with money. You can now move any direction you choose. If you want more money, you can go and achieve that outcome. If you have enough, you needn’t chase it.
Here’s a few more things you’ll experience in the first 6 CDs…
The Psychology of Wealth
- I create ‘cognitive dissonance’ in your mind about wealth, the reality of what is money. This moves you quickly into a ‘reframing’ process (non-NLP) CD 1
- The 10 ways you can create money out of thin air CD 6
- Affirmations don’t work. Period. But this Step-By-Step Process will reprogram your subconscious mind CD 3
- The secret cultural reason why we say things like “it’s only money” or “money isn’t everything,” and how those phrases undermine your wealth accumulation CD 2
- Procrastinate? Finally, a way to turn inertia into an asset CD 4
- If you want to really understand money, you must know what it is, where it came from, and what it means psychologically CD 6
- Paradoxes of Wealth in the 21st century: #3 lack of clear roles engenders bad feelings… but… negotiating clear roles limits your ability to change in fast paced world CD 5
Moving along to CDs 7 and 8, you next experience the creation of…
The Abundant Mind
This letter is running long, so I’m not going to run through everything in this section. You know the importance of mindset from reading this far. This is where you create the beliefs – install them – that move you in the right direction.
The first six free CDs your mind. Now you can be sure the decisions you make move money to you. You will find yourself in the path of new opportunities. Your actions come from a place of mental abundance, which is reflected in your physical world.
From a practical point of view, you’ll the importance of environment, the control your mind really has – and doesn’t have – over your world.
The 12 Abundance Beliefs will come together in your mind. You’ll learn to map out the syntax, down to the exact sequence of events, that will take you to your goal.
In CDs 9 and 10 you’ll get…
The Goal Setting System that Works
- “A goal is a dream with a deadline”… True?
- What the Beatles can teach you about setting goals
- The 10 Applied Principles of Effective Goal setting
- What the Dalai Lama has to say about destructive emotions in your life
- How giving power to people has shaped your life, good and bad
Next segment, CDs 11, 12…
21 Tactics to Motivate Yourself and Others
- Never need to rely on extrinsic motivation again… automatic self-motivation
- Tactic #8 eradicates idea that new abilities are inherent. Fearlessly learn new skills
- The right kind of goals to set for maximum effect
Also, on discs 13 and 14…
The Attraction Principle & Freedom Focus
The above are two distinct cutting edge programs are designed to get you everything you want. And with the rest of Millionaire Mind in your corner, you’ll be able to do just that.
Attraction principle speaks for itself. Here’s just a taste of what’s in store for you:
- The ACTUAL FORMULA for attracting people, money, travel into your life
- The 4 Rules of the Attraction Principle
- Learn a complete plan and visualization that actually create a new neurological pathway in the brain… thus sewing the seed for manifesting your outcome
Freedom focus shows you exactly what to do to create the life you want. In detail. It was designed for use by therapists, so you can imagine how powerful it will be for your private use. It can also be used for coaching
This process, based on Mental Imaging Technology (TM), takes about 2 hours to complete.
A Complete System for Wealth Accumulation
It probably comes as no surprise hear that many of the so called gurus out there became rich by selling their get-rich-quick schemes. (Notice that this is the only time in the letter I’ve mentioned the word “rich”.)
You might not even be surprised to hear that they’re out there trying to “super-size” you, taking you for “back-end” deals that line their pockets with lucre. While teasing you on to the “really big breakthroughs”.
Low class, taking people’s money and only teaching them part of the story.
If this program is anything, it’s the opposite of that. Sure, I have other things for sale that complement this program. But it’s called the Wealth Package for a reason. It is a one-stop, total package guaranteed to move you from point A to point B. And in a way that is tailored to your specific circumstances.
No need to invest in other products to decode the hidden messages. No teasing for the “Missing Secret” required to make it all work.
Just simple, step-by-step, solid content that stands on its own.
Is the Wealth Package right for you?
I know that many will come to this program in different circumstances. You should know, and this is part of the science behind it, that people at different levels of wealth think differently about money.
What you don’t need is to spend well into the four figures to hear someone blathering on.
Of course it’s possible you could spend your $1000s to get one million dollar insight from the latest internet guru.
But you have to ask yourself: is the information current? Does it still work in the 21st century? Or is it tired old rehash, poorly done…
If there’s one thing you need more than anything else to succeed in wealth accumulation…
It’s this… You need an expert with a track record of taking someone from whatever situation to multi-millionaire status. In years, not decades.
You should know that this is part of the science behind the system. All this has been carefully researched for decades, and documented. Which is part of what makes the system so powerful. No mere guru anecdotes here.
Again, the key for you is to get your thinking to the next level. And if you are at the next level, you must keep learning to keep moving. Or you risk Self-Sabotaging your way back down to where you started. Billionaires think differently from millionaires about money. If you attempted to reprogram yourself to think like a billionaire… you’d quickly find yourself worse off than you are now. With the Wealth Package, you won’t make the mistake of over-reaching.
But you do get breakthrough results. As you listen you’ll make notes, work through things. This is one reason why your decisions are better.
We have 2 DVDs for you that we will rush out with your order! These are “live” performances featuring Kevin Hogan as featured speaker. Join the audience discovering…
DVD 1: The Abundant Mind
DVD 2: The Psychology of Wealth Accumulation
Just to Recap
Here’s what you’ll get with Millionaire Mind: The Complete Wealth Package…
The Psychology of Wealth Accumulation: Vol. 1-6 (Over 6 hours!)
The Millionaire Mind Vol. 7-12 (Over 6 hours!)
The Attraction Principle & Freedom Focus Vol. 13-14 with Mental Imaging Technology(2+ hours)
Millionaire Mind Guide and Manual
PLUS 2 Bonus DVDs: The Abundant Mind & The Psychology of Wealth Accumulation
That’s 14 CDS, 2 DVDs and a Mega-manual on CD
Use the Add to Shopping Cart button below
Your order will be rushed to you immediately. So you can begin to manifest the Millionaire Mind, create abundance for yourself, and enjoy the freedom you thought only a dream.
You can order below now, or take a moment to see the table of contents first. You’ll find them at the bottom of this letter. Just scroll on down.
It’s time to begin the chain of decisions that will lead to your financial independence. Order now.
Yours for Success,
P.S. This is a huge offer, containing all the tools you need to develop the foundation, the plan, and the motivation to achieve your financial goals. All of them. Don’t miss out because of old negative beliefs.
P.P.S. Here’s the brief table of contents I promised earlier…
The Psychology of Wealth
CD1: Permanently Escaping Unconscious Self-Sabotage & the Hypnosis of Flawed Thinking
CD2: Motivating Forces and the Trip Wire of Accumulating Wealth
CD3: Pulling the Earliest, Deepest and Strongest Roots of Self-Sabotage
CD4: Building the Bridge from Self-Sabotage to Prosperity
CD5: Overcoming the Paradoxes of the 21st Century
CD6: Belief and Wealth – the Focal Point that Manifests Money
CD7: The Abundant Mind Part 1
CD8: The Abundant Mind Part 2
CD9: Goal Setting System that Works Parts 1
CD10: Goal Setting System that Works Part 2
CD11: 21 Tactics to Motivate Yourself and Others Part 1
CD12: 21 Tactics to Motivate Yourself and Others Part 2
CD13: The Attraction Principle
CD14: Freedom Focus
All that, and…
A giant complete Wealth Package Manual on disc. This manual includes all the accompanying workbook material for each of the above Cds.
You also get 2 free bonus DVDs: The Abundant Mind & The Psychology of Wealth.