This article has a huge reward. Read carefully…
Want to know what stock will be hot tomorrow?
The one that was talked about on the evening news tonight.
That’s a pretty helpful piece of information if you sell stocks.
Want to know what TV show will be watched?
The one that people are talking about.
It might just seem obvious, common knowledge and so forth that if EVERYONE is talking about something, then word-of-mouth marketing has taken hold and there will be a tipping point.
Tipping Point: The point in time in which a technology, procedure, service or philosophy has reached critical mass and becomes mainstream.
This of course is all helpful and cool but, not easy to turn into real life results.
What would happen if YOU could create your OWN Tipping Point without the help of thousands or millions talking about your service….like…what if it was JUST YOU talking about your own service?
Wouldn’t it be cool if you could talk about something so often that those who listened to you thought it was just “common knowledge” or represented public opinion?
With a little creativity, you can indeed do just that.
What Do People Believe?
- The old adage, if you repeat something often enough, people will believe it, is indeed true.
- Repeat a lie often enough and people will believe it to be true. That’s a fact as well.
- Tell people something and then tell them you were just kidding or making it up?
- Doesn’t matter, they’ll still believe it’s true. (Retractions don’t take hold, but initial “news” does.)
So what’s research just out say?
Whether people are making financial decisions in the stock market or worrying about terrorism, they are likely to be influenced by what others think.
And, according to a new study in this month’s Journal of Personality and Social Psychology, published by the American Psychological Association (APA), repeated exposure to one person’s viewpoint can have almost as much influence as exposure to shared opinions from multiple people.
This finding shows that hearing an opinion multiple times increases the recipient’s sense of familiarity and in some cases gives a listener a false sense that an opinion is more widespread then it actually is.
In a series of six experiments that included 1044 students, from the University of Michigan, Princeton University, Rutgers University, University of Michigan — Dearborn, University of Toledo and Harvard University, researchers sought to understand individuals’ accuracy in identifying group norms and opinions.
The experiments included dividing students into three groups, (three person control group, single opinion group and repeated opinions group).
Participants in the three person control group read three opinion statements each made by a different group member. The participants in the repeated opinion group read the same three statements but they were all attributed to one group member. Those in the single opinion control group read one opinion statement from one group member.
The studies found that an opinion is more likely to be assumed to be the majority opinion when multiple group members express their opinion.
However, the study also showed that hearing one person express the same opinion multiple times had nearly the same effect on listener’s perception of the opinion being popular as hearing multiple people state his/her opinion.
Researchers examined the underlying processes that take place when individuals estimate the shared attitude of a group of people and how that estimation of collective opinion can be influenced by repetition from a single source.
How Widespread are the Results?
Since gauging public opinion is such an essential component in guiding our social interactions, this research has implications in almost every facet of modern day life.
“This study conveys an important message about how people construct estimates of group opinion based on subjective experiences of familiarity,” states lead author Kimberlee Weaver, (Ph.D), of Virginia Polytechnic Institute and State University.
“The repetition effect observed in this research can help us to understand how our own impressions are influenced by what we perceive to be the reality of others.
“For example, a congressman may get multiple phone calls from a small number of constituents requesting a certain policy be implemented or changed, and from those requests must decide how voters in their state feel about the issue. This study sheds light on the cognitive processes that take place that may influence such a decision.”
The first half of this article is from: Inferring the Popularity of an Opinion From Its Familiarity: A Repetitive Voice Can Sound Like a Chorus. Kimberlee Weaver, Virginia Polytechnic Institute and State University, Stephen M. Garcia and Norbert Schwarz, University of Michigan, and Dale T. Miller, Stanford University; Journal of Personality and Social Psychology: Vol. 92, No. 5.
The second half of this story has been adapted from a news release issued by the American Psychological Association.
Have Kevin Hogan as your own personal mentor…IN PERSON!
Introducing Life: The Source Code
Crafting Your Future with Intention
and Strictly by Design
Mandalay Bay/Luxor Hotel October 20, 21, 22 Wed/Thurs/Fri
8:45 AM – 5:00 PM daily
LIVE in Las Vegas
at the elegant Luxor Hotel & Casino
One Time Only!
This week Coffee with Kevin Hogan readers get 1/2 off!
Use Discount Code found in this week’s issue when applying.
It drove me nuts.
I was religious with goal setting and planning.
I would work my tail off, do everything according to the plan and achieve mediocre results.
It made no sense to me.
How can you follow the plan, do everything right and still barely achieve a middle class income?
It turned out to be the final lesson in the “follow the plan” strategies.
The problem was not in execution.
It was in the plan I was following.
A plan with errors written into the plan was a disaster.
“Write down your values and then how you know when you have them.”
That was the kind of question that led to my frustration, failure and depression.
It turned out the guru probably didn’t even know that the concept was flawed.
He didn’t test it. It just sounded good. It intuitively seemed “right.”
So I not only started over, I took a long step backward.
I wanted to find out what caused people to achieve great results in baseball, football, business, selling, negotiation. I wanted to know what really motivated people because pep talks were good, but they only lasted about a day…and then I’d have to listen again to the same pep talk. I just couldn’t believe that the best athletes, business people, salespeople, were doing what I was doing and winning while I was losing.
And they weren’t. And they aren’t today, either.
This era began a long line of, “I am wrong and I gotta change now or I will burn myself out forever.”
So I backed off and started the research.
I discovered that behavior that is consistently rewarded is replicated, but when you stop the rewards, the behaviors tend to stop. So I knew it was crazy to reward myself for doing the behaviors that I needed to replicate for high level achievement.
Instead, I did what athletes and sales superstars do.
I’ll show you how to do that at Life: The Source Code.
I found out that Attention is crucial. What you put in to your brain is absolutely critical to behavioral outputs.
Unfortunately, I was putting in all “positive messages.”
My belief was that would get “positive messages” out.
That wasn’t the science. That didn’t work. Not with me, not with anyone.
It created a disaster.
The brain needed inputs that would meet the external world’s stimuli so that it could react instantly to solve incoming challenges and return to achieving.
Instead, I was giving myself brain doughnuts, mind cocaine, happiness pills, and absolutely all other addictive messaging.
I FINALLY realized I was creating a completely addictive brain that would perform at almost no important level of accomplishment.
Brain candy just makes your brain fat…oh it “felt good,” to be sure. It just became obese and sickly while blissing out.
You’ll find out what the research led me to do instead at Life: The Source Code.
These are just a couple of simple things that made the difference between making $80,000 per year and making…well…a lot more.
Then there was the problem of relationships. I thought I was doing all the right things and god knows my intentions were in the right place.
But intentions are only appreciated.
They don’t necessarily yield results. Once again, I was pumping MY BRAIN with positive messages, addictive disasters and it all SEEMED 100% RIGHT. In fact, looking back it’s hard to imagine that it wasn’t right, but the research showed very different strategies for successful relationships.Adopting PROVEN strategies was life changing for me and those forced to be in earshot!
At every step, the gurus were wrong. They’d have bits and pieces right. But they didn’t have enough right to help you achieve or be a success…at anything other than mediocrity.
Finally, there came a point where I had completely retooled the philosophy of achievement. Others had written about their science of personal achievement but what they were teaching was just a “feeling,” a gut level “guess” at what MIGHT work for some people. Looking back, I now don’t believe that anything other than dumb luck and randomness would be involved in achieving while following the instructions to the letter. Because I did…and I talked with a lot of people like me. Same results.
In the last decade I’ve become completely addicted to understanding why people do things…how to get them to change and how to cause people to HELP THEMSELVES if they want to choose to have a good, meaningful life.
The research of the last 15 years has paid off like a daily double for me and thousands of others. I am totally thrilled to have personally done some of this research and collected the results of those that succeed and fail.
When you actually start to try on what works, you will find yourself surprised.
Most of the stuff the gurus taught was completely backward from being truth or useful. It simply was based on feelings. And feelings have a BIG PLACE in changing behavior. I’ll show you several breakthroughs in what they are and I promise they look absolutely *nothing* like what you read about.
Three days is a very short period of time.
My goal is to give you a big head start on the first week of the rest of your life.
I will make some suggestions as to specific tasks and actions to do but you’ll do some personal evaluations that actually measure YOU and it will be quite obvious what you want to do and will do because it’s YOU that will be making those decisions.
I’ve laid out what I think is a spectacular three days. I’m incredibly proud of what I’ve prepared for you and what will happen if you take it and run.
What’s being said about Kevin Hogan’s events?
Life: The Source Code will be a unique experience.
At no time will you be put on the spot (unless you ask to be!). You won’t be made uncomfortable in front of a group and if you don’t want a partner asking deep and penetrating questions, you don’t have to have one.
I’ve walked through this entire 3 days in my mind and I know I sure as hell wouldn’t want a partner for a lot of what we’ll be doing!
This is The Source Code. This is the programming that works. It’s all based on scientific research.
It’s all based on living the life YOU REALLY WANT.
This is not about some seminar in a box BS that doesn’t connect with reality when you go home.
This is probably the only time you’ll have ever gone, “Oh man, I totally get this now. Where was this….”
Well…it wasn’t here….then…but it is now…
Come and find your Self and then give yourself the GIFT OF THE REST OF YOUR LIFE.
Question: What is stopping you from living the life you truly want to have…the life you deserve?
Here it is: The answers to the questions I’ll present and The Step by Step Plan of Action you’ll go home with.
You leave this three-day immersion, if YOU choose, in your transformed life with a 100% actionable plan.
Look at the people you see around you every day. Most of them have absolutely no chance at escaping their destiny.
Destiny for them is the road they have been on since Day One. It’s tragic. It’s long and they “hope” that “something” will “happen” and they’ll “catch” a “break” but they won’t and never will. There are no breaks on the long road.
The cliff gets closer and closer every day…and they will do the same thing everyday until the day they…it’s very sad…
Truth is…you’ve thought about this yourself almost every single day this year…
You’d like to have your financial life in a better state than it is today.
You’d like to have an excellent life partner.
You’d like to have a great relationship with that partner as well as other intimate friends and family.
You would just love to get out of bed in the morning and think, “can’t wait to see how much money I made last night!”
You’d like to have a career you DESIGN instead of one you are stuck with.
And I could be wrong…but here’s something I’m quite sure of…
Life is truly short. Each day is valuable beyond money…or anything!
Each day is more valuable than the preceding day.
You want a life that has MEANING where you MATTER. It is a truly wonderful moment when other people come up to you and say, “THANK YOU!” You will live that every day.
You want a life that is SECURED. You want this to be true as quickly as possible: If you lose your job. It doesn’t matter. If your company melts down, it doesn’t matter. You can achieve this kind of security and it’s a lot easier than almost anyone knows…if you know how.
You want a life that is FUN. You want to be able to enjoy a good movie without someone telling you that you’re wasting your time. They are telling you that because THEY have been conned into thinking they don’t deserve to have good experiences. They’ve been lied to and they bought the lie. You don’t. You won’t.
What’s being said about Kevin Hogan’s events?
You want a life that puts You at the top of the “Respect Column” with your friends and family. Sometimes more than anything…You want to be respected and APPRECIATED. You’ll find out how to make that happen.
Your life becomes filled with meaning as others pursue you for help, for love, for assistance. It becomes filled with meaning when you recognize that you have contributed in a meaningful way to the lives of others.
You appreciate your life more and more every day when you see the people lining up to tell you that they will do anything they can for you, anytime.
You understand your true value when people become better people just because they were in your presence.
In Life: The Source Code, you take away the randomness of these experiences and set the stage for them to happen each and every week.
Life: The Source Code walks you through step by step exactly how you ended up where you are TODAY and then using the exact same equations we make one change. We plug in DIFFERENT VARIABLES to take you to where you WANT TO BE.
A number of factors got you to HERE. I’ll walk you through your notes so you can see just what they were.
Once you can actually SEE on PAPER (for your own observation, not that of the group) you will FINALLY see how profound less than 30 elements and 10 variables caused you to end up with your current income, your current love, your current place in life, your current level of value to the world.
And in the privacy of your own journal you can keep what you choose and you can design how you want the first day of the rest of your life to look like and set out knowing you have done it right.
People believe that in order to keep what they have they’ll just keep on keeping on.
That is a common error in thinking. What you did, for better or worse to become who you are TODAY are factors we can identify in less than two hours. But where the world goes wrong is believing they would do the same thing beginning today. They can’t. They won’t.
It’s a rare opportunity to be able to refocus the lens and make a new decision in an environment of similarly intelligent people who want to have control of their lives…want to be valuable to others….want to be sought out for business and love…who want to have the world KNOW that you were here and it mattered.
You’ll learn your real values. You’ll find out which of those values actually matter in life and which hold you back.
You’ll learn how to shift your values, if YOU CHOOSE.
You’ll learn how simple definitions of how you see your Self when changed change EVERYTHING in your life.
You’ll discover Your World View, how it differs from most of the world…and how it is the same as most of the world…and what those differences have meant to you.
You’ll find out how to SHIFT your world view in any DIRECTION YOU CHOOSE.
And IF you ask, I’ll make suggestions for Your Formula…and if you don’t, I won’t. YOUR CHOICE.
Apply today. I want to see you in Las Vegas in October. Transformation can happen in the blink of an eye. 2011 can be significantly improved over 2010… if you decide that it will be!
Your registration includes Continental Breakfast and coffee or tea each morning with Kevin Hogan!
By far this is the coolest, most valuable experience you will do in 2010.
I absolutely promise and guarantee that you want to be at The Mandalay Bay/Luxor on October 20,21,22 for Life: The Source Code.
Three INTENSE days. Three FUN nights.
Do not miss this one time only event.
You’ve asked for this…these are the questions you bring to me all the time. These are the questions that don’t have short quippy answers for Coffee. Now you find out….in depth…in detail…how to transform your life to the life YOU REALLY WANT. And if you choose, I will push you in a direction that makes sense based upon YOUR PROFILE. (But you’ll have to ASK live in person!)
- Learn your Self
- Learn WHO you are
- Find out what drives you
- Find out why you sometimes can’t get MOVING
- Find out HOW to put yourself in charge of your Self
- Take a detailed and PRIVATE test to confirm what SPECIFICALLY motivates you
- Get the keys to understanding how OTHERS react and RESPOND to you and CHANGE IT NOW
- Get the real life low down on how to really live life your way 24/7
But let’s get specific – Here is my daily itinerary with you:
Wednesday October 20, 8 AM – 5:15 PM
- Insuring You Get What You Want for the Rest of Your Life
- Who are You? The Private Self Taken Test that Goes in Your Safe When You Get Home
- Returning to the Past to Discover Exactly What Brought You Here
- Repairing the Harms and Pains, Clearing the Rubble, Raising the Bridge to Tomorrow
- Discovering (Privately) Your True Driving Values and Inner Drives of Desire
- Finding the Rich Meaning of Life, Within and Without
Thursday October 21, 8 AM – 5:15 PM
- Can You Really Do What You Love and Love What You Do?
- Dealing with Life’s Dragons…those who love you and those who don’t.
- Meeting the Enemies…those who want to take what is yours
- The Time of Trouble Survival Kit
- Having It All When Even Having a Little Seems Impossible
- Making Your Life Count NOW
- Finding Meaning in Life
Friday October 22, 8 AM – 5:15 PM
- Gently Making the Step from Hamster Wheel to Success or From Success to High Achievement
- Charisma – Mastering Yourself and Others
- The Best Options for Your Career – Ride Your Horse, Jump or Do both?! How to Factually Know
- Insulating Your Self from the Problem People in the World
- Understanding Passion, Compassion and Letting them Carry You Forward
- Achieving Success, Love, Fulfillment, and Peace
Oh, and every morning have BREAKFAST with Kevin Hogan, with me, on me! Details for breakfast will arrive after your application is accepted.