Influence, Persuasion, Body Language Expert Kevin Hogan


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Kevin Hogan
Network 3000
3432 Denmark #108
Eagan, MN 55123
(612) 616-0732



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Summer Guide to Your Personal Achievement
Part 1

by Kevin Hogan

Page 2


Making Goals Happen

So, let's get to what YOU are going to do.

I'm going to move away from how I've been talking into a transitional form of goal communication. More formal, if you will.

Ready to make this summer a great one?

Step One: Specify the Goal

In order to achieve any outcome/goal, you have to first know exactly what you're trying to achieve. And you must be at LEAST as SPECIFIC as I was above!

Most of us make the mistake of being vague with our goals. We say things like:

  • I want to lose weight.

  • I want more money.

  • I want a better job.

  • I want to be happy.
That's like going into a restaurant and telling the waitress, "I want something to eat."

It's stupid.

I can't remember the last time I said, "I want more money."

What's the point?

If you say that, it simply won't happen.

WHAT ARE YOU ACTUALLY GOING TO DO?
WHAT RESULT WILL ACTUALLY OCCUR?

That's what I mean by specific.

You'll need to be a LOT more specific when you set your goals.

Each goal you set should include this information:

  • What
  • Where
  • How
  • Whom (if others are involved or affected)
  • When
  • Why
Here is brief explanation of each point:

What: this should identify the "meat" of your goal. What you want to accomplish.

Where: location, if applicable (like getting a job in your local area or moving to a new area).

[I confess I don't like these kind of "job" goals because they do NOT rely almost solely on your personal effort. Where others are significantly involved, you are HOPING and not DOING.]

How: you may have a preference as to "how" events will unfold (this may not always be within your TOTAL control, but having a general expectation is good).

Whom: if your goals involve others, you'll want to highlight your expectations. And remember to address what happens when they bail out, get sick, die, have to go to a soccer game with their kids....you get the idea.

When: a general timeline for the fulfillment of your goals.

Why: your reasons for wanting to achieve your goals. Be pretty specific on these reasons and try to focus on the BENEFITS and the avoidance of what you DON'T want.

So, for example, I want the NEW Body Language Home Study Course to be FRESH. I might have a couple of shots of Clinton and Gore and Kerry and Bush because I've analyzed them so many times but we need to be looking at a LOT MORE CURRENT stuff... to bring this out of 2000 and 2004 and into 2008.

Also...it's going to be far more valuable to the owner of the course as far as total knowledge learned. We continue to use celebrity stuff I've analyzed, but we expand on the knowledge dispensed in the course so that people go, "DAMN that was GOOD," when they are done.

Turn the page for a special word of caution...



Continue: Page | 1 | 2 | 3 | 4 |



Kevin Hogan
Network 3000 Publishing
3432 Denmark #108
Eagan, MN 55123
(612) 616-0732

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