Home
Store
Need a Speaker?
Biography

E-mail me

kevin@
kevinhogan.com

Sexy Influence Cues

New Influence Research:
Does Money = Sex?

by Kevin Hogan

Time is Money

I know what they mean, even though the math of the statement is incomplete.

If money is currency and the paper and coins we use to transact business, then the statement is not true. It needs a lot of work.

If money is something of value or potential value, then the statement needs less work.

One of the problems of not being specific in definitions is that there is very little real understanding of anything when definitions aren't known and agreed upon.

(If money means one thing to you and another to me, then it really does matter as far as we're concerned.)

New research just came out this week, that stopped me cold. (cool metaphor I've never used, been waiting to pop it in somewhere....I feel better now...)

Money = Sex?

...certainly for the groups studied, all of which were comprised of only men.

Researchers wanted to tease out a bunch of stuff about motivation, influence and neural equivelants.

So here's the necessary background.

In visual subliminal stimulation, people respond when they are motivated or predisposed to "move in the direction" of whatever the subliminal cue is.

If they aren't motivated or predisposed to a goal, any response will be very short term and all the cues in the world for the most part...fall by the wayside.

Example. You are watching a video game on your computer. The word "drink" is subliminally flashed on the screen throughout the game. The game ends. There is water at the back of the room.

People who are thirsty will generally go back and guzzle down water...often a lot of it.

People who aren't thirsty generally don't go back and drink anything...or if they do, it's very little.

That info alone is cool, amazing, mind blowing.

But it's not the new research. We knew this two years ago.

The new research...is way cooler.

To begin reading the cool new research, turn the page...

Continue: Page | 1 | 2 | 3 | 4 |

Kevin Hogan
Network 3000 Publishing
3432 Denmark #108
Eagan, MN 55123
(612) 616-0732

 • Biography •• Body Language • • Catalog/Store •• Tinnitus ••  Influence/Persuasion ••o